Instagram Enquiries Don't Convert Themselves.
You post. They DM. You're with a client. They move on. We build the system that captures every enquiry, answers instantly and books appointments — even while you're in treatment.
What we build for you
Everything a Beauty Business Needs to Never Miss a Booking
40% reduction in no-shows with automated reminders
No-shows are one of the biggest revenue leaks in beauty and aesthetics. Automated reminders 24 hours and 2 hours before every appointment dramatically reduce them.
Instagram drives the majority of new client enquiries
But DMs require manual responses — and when you're in treatment, those DMs go unanswered. Every unanswered DM is a booking that went to a competitor.
Repeat clients are the backbone of a beauty business
Automated re-booking sequences bring clients back for their next appointment — without you having to remember to chase them.
THE PROBLEM
You're Losing Bookings While You're Creating Beautiful Results
Here's the paradox of running a beauty or aesthetics business: the better you are at your job, the busier you are — and the busier you are, the more enquiries go unanswered.
You're in a treatment. Your phone buzzes with a DM. You can't check it. By the time you do — an hour, two hours later — they've booked with someone else. Not because your work is worse. Because you were doing your work.
Meanwhile your Google reviews are stagnant despite hundreds of happy clients, because nobody thought to ask for a review. And your regulars would come back sooner if someone reminded them it's been eight weeks since their last appointment.
We build the system that handles all of this automatically — so you can focus entirely on the work that makes your business great.
Your industry. Your problem.
Three Steps.
Zero Effort From You.
Your industry. Your problem.
We work with Sydney's service businesses.
Pick yours.
Every industry has a specific reason leads slip through the cracks. We know yours — and we've built the fix for it.
Built around your industry — not a generic tool
We know the exact moment you lose a lead and we fix it
Most clients are booked out within 30 days of going live
Whatever your trade, your clinic, your practice — if your phone rings and you can't answer, we make sure you never lose that job.
No lock-in. Cancel any time.
Everything a Beauty Business Needs to Never Miss a Booking
AI chatbot for your website and enquiry forms
Handles treatment enquiries, answers questions about pricing and availability, and books appointments automatically — 24/7, even while you're in treatment or sleeping.
Missed call text-back
Every call that goes unanswered gets an instant SMS response. No potential client should ever feel ignored because you were busy with someone else.
Online booking system
Clients self-book directly into your calendar — treatment type, preferred date and time, all confirmed automatically. Eliminates the back-and-forth that eats into your day.
Automated appointment reminders
SMS and email reminders sent automatically 24 hours and 2 hours before every appointment. No-show rate drops significantly. Revenue protection is immediate.
Re-booking sequences
After every appointment, an automated sequence reminds clients when it's time to re-book — based on the treatment they had and its recommended frequency. Keeps your calendar full without lifting a finger.
Google review automation
After every appointment, clients receive an automated request to leave a Google review. More reviews drives more organic discovery — turning your happy clients into your best marketing.
WE'VE HEARD IT ALL
Common Objections, Answered
Frequently Asked Questions
Questions From Sydney Beauty & Aesthetics Businesses
Does this work for solo operators as well as salons with multiple staff?
Yes — whether you're a solo therapist or running a team of ten, the system works the same way. For multi-staff businesses, bookings can be routed to the right staff member automatically.
Can the chatbot handle questions about specific treatments and pricing?
Yes — we train the chatbot on your treatment menu and pricing before going live. You review and approve everything before we switch it on.
Does the re-booking sequence work for all treatment types?
Yes — we configure the follow-up timing based on the recommended frequency for each treatment. A lash fill reminder goes out at 2-3 weeks. A skin treatment reminder at 4-6 weeks. Fully customisable.
Is there a lock-in contract?
No lock-in. Month-to-month with 30 days notice to cancel.
How quickly will I see results?
The no-show reduction is typically immediate once appointment reminders are live. Most clients see a measurable increase in bookings within the first two weeks.
Can this connect to my existing booking platform?
Yes — we work alongside Timely, Kitomba, Fresha, Phorest and most other salon booking platforms. Ask about your specific platform in the demo.
READY TO TURN YOUR INSTAGRAM INTO A FULL BOOKING CALENDAR?
Stop Losing Bookings While You're Creating Beautiful Results.
Book a free 30-minute demo. We'll show you the system live and walk through how it works for beauty and aesthetics businesses specifically.
No pitch. No pressure. Just answers.
Automation Layer builds and manages websites, AI chatbots and lead automation for Sydney service businesses. One flat fee. No lock-in. Results from week one.
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